“LENDEM
empowers
organizations
to
make
smarter
and
faster
decisions
—
using
the
power
of
big
data
and
machine
learning,”
he
wrote.
“Joining
a
company
at
the
intersection
of
innovation
and
impact
feels
like
the
perfect
next
chapter.
Grateful
for
the
path
that
led
me
here
—
and
ready
for
the
journey
ahead.”

Dhokia
was
named
a

2023

HousingWire
Marketing
Leader
during
his
time
at
California-based
Kind
Lending,
a
top
50
U.S.
lender.
He
joined
that
company
as
its
CMO
in
March
2022
following
a
stint
at
Fairway
as
vice
president
of

marketing
for
the
company’s

wholesale
lending
division.

Dhokia’s
career
path
has
also
included
stops
at

Stearns
Lending,

Certainty
Home
Loans
and

Red
Robin
Realtors.

According
to
his

LinkedIn
bio,
Dhokia
was
a
2016
recipient
of
the
Atlanta
Business
Chronicle’s
“40
Under
40”
Award
for
marketing.
He
leadership
roles
have
focused
on
the
use
of
social
networking
in
mainstream
marketing
and
search
engine
optimization
efforts.
He
has
helped
to
launch
several
websites
in
the
real
estate,
health
care,
marketing
and
technology
realms.

According
to
its
website,
LENDEM
Solutions
offers
clients
“the
ability
to
provide
credit
with
scalable
products
and
services
that
fit
their
tolerances
for
risk
and
overall
performance
requirements.”
It
has
expertise
in
omnichannel
customer
acquisition,
decisioning,
customer
retention,
vintage
maximization
and
compliance.