Lenders, originators and agents, let us celebrate the rise of the educated homebuyer
When
industry
experts
think
about
what
could
lead
to
a
significant
departure
of
loan
officers
and
real
estate
agents,
two
main
things
come
to
mind:
AI
and
market
conditions.
Although
AI
and
market
conditions
will
have
some
level
of
impact,
a
much
bigger
game-changer
is
coming
to
the
industry.
It
is
the
rise
of
the
educated
homebuyer,
which
is
now
in
its
infancy
but
will
become
the
new
norm
within
the
next
ten
years.
For
far
too
long,
there
has
been
a
lack
of
education
on
the
homebuying
process
in
America.
They
do
not
teach
you
in
high
school
or
college
to
buy
a
house,
so
you
have
people
making
the
biggest
purchase
of
their
life
trusting
the
real
estate
agent
and
lender
they
met
6
seconds
ago.
Unless
they
are
lucky
enough
to
have
family
members
who
understand
real
estate,
homebuyers
are
left
to
fend
for
themselves
with
little
to
no
understanding
of
the
home
buying
process.
For
far
too
long,
unscrupulous
actors
in
the
industry
have
exploited
this
education
gap.
Here
is
the
good
news.
The
education
gap
is
closing.
Just
as
the
internet
has
brought
the
world
to
our
fingertips,
it
has
also
brought
prospective
homebuyers
libraries
of
videos
and
hours
of
podcasts
that
explain
the
home
process
in
detail
and
what
to
watch
out
for.
Whether
they
are
listening
to
the
Bigger
Pockets
Real
estate
podcast,
watching
one
of
my
videos
on
YouTube,
or
seeing
what
Javier
Vindana
is
saying,
the
options
for
homebuyers
to
learn
the
ins
and
outs
upfront
are
endless
and
growing
every
day.
I
am
always
delighted
when
I
see
a
colleague
post
a
video
educating
homebuyers
or
sharing
the
truth.
More
and
more
loan
officers
and
real
estate
agents
have
realized
they
can
positively
impact
their
community
by
educating
instead
of
selling.
The
more
people
in
the
industry
who
put
out
helpful
content
to
bridge
the
education
gap,
the
better
the
entire
housing
industry
will
be.
We
should
all
celebrate
and
encourage
the
rise
of
the
educated
homebuyer.
The
educated
homebuyer
will
push
out
the
unscrupulous
actors
in
our
industry
because
they
will
know
their
tricks
and
choose
not
to
work
with
them.
The
days
of
bait-and-switch
lenders
and
the
just-sign-here
real
estate
agent
are
numbered.
This
is
a
good
thing.
If
you
are
a
mortgage
lender
or
real
estate
agent,
ask
yourself
how
you
can
help.
How
can
you
help
educate
the
next
generation
of
homebuyers?
How
can
you
protect
home
buyers
and
homeowners
from
unscrupulous
actors?
How
can
you
be
part
of
this
movement
that
will
transform
the
housing
industry?
The
opportunities
are
endless,
whether
it
is
social
media
or
teaching
a
local
seminar.
Jennifer
Beeston
has
been
a
top
1%
loan
originator
for
over
7
years
and
is
currently
ranked
as
the
#1
VA
Loan
Officer
in
America. This
column
does
not
necessarily
reflect
the
opinion
of
HousingWire’s
editorial
department
and
its
owners.
To
contact
the
editor
responsible
for
this
piece:
[email protected].