In
this
new
role,
Lim
will
oversee
all
aspects
of
the
REMAX
global
brand
and
he
will
report
directly
to
REMAX
CEO

Erik
Carlson.
The
company
said
that
Lim’s
promotion
underscores
its
commitment
to “investing
in
leadership
that
supports
its
affiliates
worldwide,
strengthens
its
competitive
position
and
drives
its
long-term
growth
strategy.”

“Chris
is
a
proven
growth
leader
with
a
deep
understanding
of
what
drives
success
for
agents,
franchisees
and
brands,”
Carlson
said
in
a
statement.
“Since
joining
REMAX,
he
has
brought
clarity,
energy
and
momentum
to
our
growth
strategy.
Elevating
Chris
to
president
and
chief
growth
officer
reflects
both
his
contributions
and
our
confidence
in
his
vision
for
the
future
of
REMAX.”

Earlier
in
his
career,
Lim
held
leadership
roles
at

Christie’s
International
Real
Estate
and

@properties. 

In
addition
to
Lim’s
promotion,
REMAX
also
announced
that
Pierre
Montagna
would
be
joining
the
company
as
the
vice
president
of
global
sales
and
that
Lisa
Sennstrom
would
be
joining
as
the
director
of
global
sales. 

Montagna,
who
is
fluent
in
five
languages,
comes
to
REMAX
with
experience
in
franchise
development
and
global
capabilities.
He
previously
served
as
the
head
of
U.S.
development
at
Canadian
coffee
chain

Tim
Hortons. 

“REMAX
agents
are
known
as
some
of
the
most
trusted
professionals
in
real
estate,
and
the
REMAX
network
is
one
of
the
strongest
in
the
industry,”
Montagna
said
in
a
statement.
“In
franchise
sales,
everything
comes
down
to
trust
and
the
power
of
the
network,
which
is
exactly
why
I
joined
REMAX.
I’m
excited
to
represent
this
global
leader
and
help
strengthen
and
grow
its
footprint
around
the
world.”

Sennstrom
joins
REMAX
with
16
years
of
experience
in
real
estate
sales, 
leadership,
operations
and
strategic
consulting.
She
has
previously
held
roles
at

Century
21
and

ERA
Real
Estate
and
she
most
recently
served
as
vice
president
of
operations
at

JPAR
Real
Estate. 

“Collaboration
is
everything
in
this
business,”
Sennstrom
said
in
a
statement.
“Great
brands
are
built
on
relationships
rooted
in
trust
and
authenticity.
REMAX
has
that
foundation,
and
I’m
excited
to
immerse
myself
in
the
culture
and
help
grow
the
brand’s
footprint
and
the
strength
of
its
community.”

REMAX
said
these
leadership
appointments
mark
the
next
phase
of
its
growth
and
modernization
strategy.
In
the
past
year,
REMAX
has
made
several
changes
to
its
leadership
team,
including
the
appointment
of

Travis
Saxton
as
executive
vice
president
of
strategy,
the
hiring
of
Don
Kottick
to
serve
as
the
president
of
REMAX
Canada,
the
addition
of

Daniel
Dennis
to
serve
as
the
senior
vice
president
of
Global
Service
and
the
appointment
of

Tom
Flanagan
as
chief
digital
information
officer.