Rocket
Companies
made
a
major
move
this
week
by
integrating


Rocket
Pro
with


ARIVE,
a
leading
software
platform
used
by
mortgage
brokers.

The
integration,
announced
on
Wednesday,
connects
Rocket
to
a
network
of
approximately
28,000
active
users,
including
21,000
loan
officers
who
source
mortgage
offers
from
multiple
wholesale
lenders
—
including
Rocket’s
chief
rival,

United
Wholesale
Mortgage
(UWM)
—
all
within
a
single
system.  

“Our
broker
partners
work
with
us
in
a
variety
of
fashions.
We
have
integrations
into
several
loan
origination
systems
out
there
in
the
market,
and
then
we
have
a
very
robust
portal
where
brokers
come
and
interact
with
our
system
directly,”
Dan
Sogorka,
general
manager
of
Rocket
Pro,
said
in
an
interview.
“This
will
be
our
chance
to
integrate
with
the
ARIVE
network.
It’s
another
path
for
them
to
come
to
us” 

ARIVE
offers
a
platform
that
includes
a
loan
origination
system,
a
consumer
point-of-sale
interface,
a
pricing
engine
and
a
marketplace
of
wholesale
lenders.
While
retail
loan
officers
typically
operate
within
one
system
provided
by
their
employer,
brokers
typically
deal
with
multiple
lender
portals.
ARIVE’s
value
lies
in
being
the
single
system
brokers
can
use
daily. 

Brokers
pay
a
monthly
subscription
fee
for
access,
while
lenders
pay
transaction
or
license
fees
to
be
part
of
the
network,
Sogorka
said. 

“About
less
than
10%
of
our
broker
partners
are
currently
using
ARIVE
for
its
LOS
capabilities,”
Sogorka
said.
“So,
they
would
use
the
LOS
and
then
upload
that
information
to
our
portal.
Now,
they
can
use
the
LOS,
and
they
can
price
us
out
in
ARIVE,
and
then
they
can
send
that
information
directly
through
ARIVE.” 

Sogorka,
who

joined
Rocket
seven
months
ago
and
recently
brought
on
former

AIME
and
ARIVE
executive

Katie
Sweeney,
said
the
move
is
part
of
Rocket’s
broader
“commitment
to
the
broker
community.”
As
for
the
timing,
he
pointed
to
ARIVE’s
rapid
growth
in
broker
adoption
as
a
key
reason
to
join
now.
“It
was
important
for
us
to
be
where
a
lot
of
brokers
are,”
he
added. 

Asked
whether
Rocket’s
arrival
might
prompt
competitors
to
leave
the
platform,
Sogorka
said
that
people
“can
make
their
own
decision
–
we
are
all
adults,
right?”
However,
the
move
can
be
seen
as
the
“community
kind
of
turning
a
page
and
moving
forward
–
that’s
all
really
positive,”
he
added. 

Fast-growing
ARIVE
is
owned
by

Wizni,
Inc.,
a
private
software
development
firm
founded
by
Harish
Tejwani,
who
says
he

acquired
the
platform
in
late
2020
along
with
a
“team
of
key
employees
and
advisors.”
Tejwani
says
on
ARIVE’s
website
that
UWM,
AIME,

UMortgage
or
its
CEO

Anthony
Casa,
who
founded
ARIVE
in
2018,
have
no
ownership
interest
in
Wizni
or
ARIVE.

Regarding
the
Rocket
deal,
Tejwani
said,
“We
are
pretty
excited
about
adding
more
options
–
meaning
our
broker
customers
have
more
options,
more
consumer
benefits.
It
is
a
big
milestone,
not
just
for
us,
but
for
our
community.
Rocket
is
the
second-largest
wholesale
lender
in
the
country,
with
a
huge
brand
reputation
and
big
operational
scale.
Brokers
have
been
asking
this
for
some
time,
and
I’m
very
thrilled
we
are
able
to
finally
deliver
it.”

Tejwani
said
he
does
not
expect
other
lenders
to
leave
with
the
arrival
of
Rocket
Pro
since
these
companies
also
coexist
with
other
platforms
in
the
market.
ARIVE
has
4,300
mortgage
brokerage
firms
on
the
platform
and
works
with
21
lenders
–
Rocket
is
number
22.