According
to
Zillow
and
StreetEasy,
under
the

listing
standards
policy,
if
a
listing
is

publicly
marketed,
“whether
through
an
email
blast,
an

Instagram
post,
or
on
a
brokerage
website
with
the
lure
of
exclusive
inventory
behind
a
consumer
registration
—
it
must
be
submitted
to
StreetEasy
within
one
business
day
of
that
public
marketing.”

The
standards
apply
to
listings
that
are
subject
to
an
exclusive
for-sale
listing
agreement
and
they
go
into
effect
in
June
2025. 

Zillow
and
StreetEasy
believe
that
this
policy
will
help
“consumers
access
all
available
listings
—
without
barriers,
bias,
or
backroom
deals.
It
also
means
creating
a
more
transparent,
fair,
and
efficient
marketplace
for

agents
and
brokers.”

Agents
and
teams
that
violate
this
policy
will
lose
access
to
programs
including

StreetEasy
Experts,

StreetEasy
Concierge
and

Zillow
Premier
Agent
in
NYC.
They
will
not
have
access
to
new
listing
and
agent

marketing
tools
that
StreetEasy
is
set
to
roll
out
soon.
These
listings
will
also
not
be
published
on
Zillow
or

Trulia,
according
to
the
announcement. 

“StreetEasy
and
Zillow
have
always
advocated
for
fair
and
equitable
access
to
real
estate
information
—
it’s
what
we
were
built
on,”
Caroline
Burton,
the
general
manager
of
StreetEasy,
said
in
a
statement.

“Our
listing
access
standards
ensure
accountability,
giving
all
New
Yorkers
an
equal
opportunity
at

homeownership
and
enabling
agents
to
better
serve
their
clients.
Anything
less
risks
sending
the
NYC
housing
market
backwards.

“We’re
committed
to
supporting

brokerages
and
agents
putting
the
consumer
first,
and
we’ll
be
rolling
out
new
offerings
to
help
them
win
business
and
market
their
listings
in
new
ways
to
the
widest
audience
of
buyers
in
NYC.”