Real
estate
brokerage


eXp
Realty
has
added
industry
veteran

Wendy
Forsythe
to
its
leadership
team.
On
Thursday,
the
firm
announced
that
Forsythe
was
joining
eXp
as
its
new
chief
marketing
officer.

According
to
the
release,
in
this
role,
Forsythe
will
be
responsible
for
building
the
firm’s
marketing
strategies
and
global
initiatives,
working
to
expand
the
company’s
brand
visibility.
She
will
also
oversee
eXp
Realty’s
brand
management
and
advertising,
as
well
as
the
firm’s
digital
marketing
and
public
relations.

“Wendy’s
extensive
experience
and
passion
for
real
estate
marketing
uniquely
position
her
to
lead
our
marketing
strategies
into
a
new
era
as
we
continue
to
expand
globally.
Her
visionary
approach
will
be
crucial
in
elevating
eXp
Realty’s
presence
and
impact
on
the
world
stage,”

Leo
Pareja,
the
newly
CEO
of
eXp
Realty,
said
in
a
statement.
“Her
industry
background
and
understanding
of
modern
real
estate
marketing
will
best
position
us
to
expand
our
reach
and
impact
in
the
market.”

Forsythe
has
over
two
decades
of
experience
in
the
real
estate
industry.
Prior
to
joining
eXp,
she
has
worked
at
many
top
real
estate
firms
including


Compass,


Fathom
and

HomeSmart
International.

“I’m
absolutely
thrilled
to
join
eXp
Realty.
This
company
is
a
real
trailblazer
in
the
real
estate
industry,
well-known
for
its
innovative
spirit
and
deep
commitment
to
supporting
its
agents,”
Forsythe
said
in
a
statement.
“I’m
eager
to
bring
my
own
experiences
and
insights
as
an
agent
and
broker-owner
into
this
role.
My
focus
will
be
on
crafting
marketing
strategies
that
not
only
elevate
our
brand
but
also
empower
our
agents
globally
to
achieve
even
greater
success.”

In
2023,

eXp
Realty
agents
closed
355,052
transaction
side,
earning
the
firm
the

top
spot
in
the


RealTrends
Verified
transaction
side
rankings,
while
the
firm’s
$143.578
billion
in
sales
volume
earned
it
the
No.
3
spot
in
the
rankings.

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