14 powerful tips to master networking as an introvert in real estate

By Housing News

Imagine
walking
into
a
room
teeming
with
200
strangers.
Scary,
right?
As
an
introverted

real
estate

agent
and
coach,
I
know
firsthand
how
challenging
networking
can
be.
I
started

Move
Over
Extroverts

to
teach
other
agents
how
to
face
their
fears
and
clear
this
common
hurdle.
As
introverts,
being
around
others
drains
our
energy,
and
we
recharge
our
energetic
batteries
in
solitude.
But
we
know
that

real
estate

(or
any
sales
industry)
requires
lots
of
talking
to
people,
relationship-building,
and
networking.

Not
to
worry,
though.
Below,
we’ve
provided
14
powerful
tips
for
mastering
networking
as
an
introvert
in

real
estate

(and
any
industry,
really).

1.
Choose
your
events
strategically.

Filling
your
calendar
will
drain
your
mental
and
physical
energy.
It
seems
like
a
good
idea,
but
it’s
counterproductive.
Instead,
carefully
choose
events
that
will
give
you
the
best
bang
for
your
buck
(both
financially
and
energetically).
Finding
the
most
impactful
events
and
groups
may
require
some
trial
and
error,
but
finding
the
right
places
to
meet
new
potential
clients
and
colleagues
will
be
worth
the
investment.

2.
Plan
your
energy
for
the
day.

You
will
want
to
bring
your
highest
and
best
level
of
energy
to
each
networking
opportunity.
If
an
event
or
meeting
is
in
the
morning,
keep
in
mind
that
you
may
be
drained
afterward.
Block
some
time
on
your
calendar
for
a
nap
or
some
alone
time.
If
it’s
an
evening
event,
reserve
enough
energy
throughout
the
day
(limiting
your
meeting
schedule,
for
example)
to
survive
it
and
make
it
worthwhile.

3.
Give
yourself
a
timeframe.

Plan
to
stay
for
one
hour
or
two
hours.
Once
your
time
is
up,
you’re
free
to
leave.
This
mental
game
is
a
very
helpful
strategy
if
you’re
struggling
just
to
walk
in
the
door.

4.
Set
a
manageable
goal.

Determine
how
many
connections
you
plan
to
make.
Three?
Five?
Just
one,
perhaps?
Once
you
hit
that
number,
give
yourself
permission
to
leave,
knowing
you
accomplished
your
goal.

5.
Quality
over
quantity.

Don’t
put
pressure
on
yourself
to
talk
to
every
person
in
the
room.
A
handful
of
solid
connections
that
could
lead
to
impactful
relationships
over
time
is
much
more
valuable
than
handing
your
card
out
to
100
people
who
will
probably
just
throw
it
away.

6.
Use
the
buddy
system.

When
you’re
attending
a
new
networking
group
and
don’t
know
anyone,
attend
with
a
friend.
Buddy
up
with
a
mortgage
lender,
insurance
rep,
or

real
estate

attorney
and
work
the
room
together.
This
strategy
makes
it
much
easier
to
approach
strangers
and
allows
you
to
build
a
deeper
connection
with
the
professional
you
choose
as
your
wingman
(or
woman). 



7.
When
you
need
a
break,
take
a
break.

As
agents,
we
always
have
the
perfect
excuse
for
stepping
out
of
a
loud
room
or
disengaging
from
an
overbearing
extrovert

we
have
to
“take
a
call”
or
“make
a
call.”
Pro
tip:
It
doesn’t
have
to
be
a
real
call!
Pay
attention
to
how
you’re
feeling,
and
if
you
need
to
step
away
and
take
a
break
from
the
crowd,
simply
hold
up
your
phone
and
excuse
yourself.
No
one
will
think
twice.

8.
Start
conversations
with
a
compliment.

Yes,
approaching
strangers
can
feel
incredibly
awkward.
Leading
with
a
compliment
is
one
of
the
best
ways
to
make
it
less
awkward.
Shoes,
clothing,
and
handbags
are
usually
safe
bets,
and
a
well-placed
compliment
can
immediately
lower
the
person’s
guard.
Feeling
flattered,
they
are
typically
more
open
to
chatting
with
you.

9.
Look
for
fellow
introverts
in
the
room.

Approximately
half
the
population
are
introverts,
so
you
will
not
be
alone.
Try
to
spot
others
like
you
in
the
back
of
the
room
and
around
its
perimeter,
and
approach
them
to
strike
up
a
conversation.
If
you
lead
with
vulnerability
and
share
how
you’re
feeling
about
the
event,
you’ll
instantly
have
something
in
common
with
your
fellow
introverts.

10.
Volunteer
to
check
people
in.

As
an
introvert,
I
love
working
the
check-in
desk.
I
get
to
see
everyone
(and
everyone
sees
me),
and
I
have
a
quick
chat
with
them
without
getting
sucked
into
a
longer
conversation.
It
feels
transactional
in
the
best
way.
Then,
I
can
decide
who
I
want
to
approach
and
talk
to
once
everyone
has
arrived.

11.
Get
involved
in
one
or
two
specific
organizations.

Networking
with
people
you
already
know
is
typically
less
intimidating
than
walking
into
a
room
full
of
people
you’ve
never
met.
While
both
types
of
networking
are
essential,
one
way
to
maximize
your
energy
is
to
get
involved
in
one
or
two
organizations.
When
you
know
you’ll
see
familiar
faces,
it
can
be
easier
to
enjoy
and
succeed
in
our
networking
efforts.

12.
Follow
up.

Introverts
tend
to
go
deeper
with
fewer
people,
and
following
up
with
some
of
the
people
you
meet
at
networking
events
is
the
key
to
building
deep
relationships.
A
handwritten
note
is
a
memorable
and
easy
way
to
keep
in
touch.

13.
Host
your
own
event.

Hosting
an
event
might
sound
even
more
intimidating,
but
it’s
actually
a
great
way
to
network.
As
the
host,
you’re
completely
in
control.
You
choose
the
day,
time,
duration,
venue,
music,
food,
and
how
the
event
runs.

14.
Relax,
breathe,
and
have
fun.

Remember
that
everyone
you
meet
is
simply
a
person
with
their
own
insecurities,
concerns,
and
worries.
Take
the
pressure
off
yourself
to
say
the
right
thing
because
there
is
no
right
thing.
Relax,
breathe,
and
have
fun.
Then
go
home
and
take
a
nap!

For
years,
I
personally
struggled
with
overextending
myself
at
networking
events
and
finally
learned
how
to
manage
my
energy
to
maximize
my
productivity.
I
hope
these
tips
help
you
make
the
most
of
your
networking
activities
and
build
your
business
without
burning
out
in
social
settings.

For
additional
support,
I
invite
you
to
join

The
Quiet
Success
Club

and
our
virtual
monthly
meetings.
We
include
role-play
sessions
specifically
for
introverted

real
estate

agents.
It’s
a
great
way
to
share
your
networking
challenges
and
get
even
more
ideas
from
agents
like
yourself.

To
find
each
other
at
your
next

real
estate

event
or
conference,
check
out
our

introvert
swag
to
wear
at
networking
events
.

Resources:


About
Ashley
Harwood

Ashley
Harwood
began
her

real
estate

career
in
2013
and
built
a
six-figure
business
as
a
solo
agent
before
launching


Move
Over
Extroverts

in
2018.
She
developed
training
materials,
classes,
and
coaching
programs
for
her
fellow
introverts.
Ashley
currently
serves
as
Director
of
Agent
Growth
for
three
Keller
Williams
offices
in
the
Boston
metro
area.
She
is
the
creator
of
The
Quiet
Success
curriculum
and
has
taught
thousands
of

real
estate

agents
across
the
country,
has
been
a
guest
speaker
at
top
industry
events,
and
has
been
named
a
leading

real
estate

coach
by
prominent
industry
publications.

 

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