More top producers join The Real Brokerage

By Housing News

March
was
a
banner
month
for
fast-growing
firm


The
Real
Brokerage
.
In
addition
to
being
named
the

top-moving
brokerage

in
the
2024


RealTrends
500

rankings,
Real
also
welcomed
13
real
estate
teams
and
independent
brokerages
into
its
fold.

According
to
the
firm,
all
of
the
teams
joined
under
the
firm’s
ProTeam
model,
which
allows
the
teams
to
maintain
an
internal
agent
compensation
structure.
Five
of
the
teams
joined
under
the
Private
Label
program,
which
gives
teams
white-label
access
to
Real’s
back-end
structure
and
support.

Richmond,
Virginia-based

River
City
Elite
Properties

was
one
such
firm
that
joined
under
the
Private
Label
program.
The
firm
had
previously
been
a
boutique
brokerage
led
by
Susan
Stynes.
River
City
Elite
Properties
reportedly
closed
$110
million
in
sales
volume
in
2023.



Mint
Real
Estate
,
which
is
headquartered
in
Costa
Mesa,
California,
and
led
by
Bryan
Hill,
also
joined
under
the
Private
Label
program.
The
team
is
bringing
10
agents
who
serve
Orange
County,
Los
Angeles
and
Temecula
on
its
move
to
Real.

Cyrus
Wheeler’s

Match
Realty
,
based
in
the
Detroit
area,
is
another
team
that
Real
identified
as
joining
under
the
Private
Label
program.
The
team
is
comprised
of
13
agents
who
recorded
a
2023
sales
volume
of
$35
million.

“In
addition
to
providing
one
of
the
most
competitive
models
in
the
real
estate
industry,
we
empower
our
agents
to
tap
into
Real’s
industry-leading
proprietary
technology
and
collaborative
culture
to
build
their
business
their
way,”
Real
president
Sharran
Srivatsaa
said
in
a
statement.
“A
team’s
potential
to
grow
on
Real’s
platform
is
nearly
limitless.
We’ve
built
what
agents
in
this
industry
have
been
waiting
for,
and
our
recent
growth
reflects
that.”

Other
teams
that
have
joined
Real
include
the
Dallas-based,
10-agent

Lisa
Birdsong
Group
;
the

McKenna
Team
,
whose
six
agents
serve
Suffolk
and
Nassau
Counties
on
Long
Island,
New
York;
the
Spokane,
Washington-based

Farr
Group
;
and
the
Duran
Babatunde-led

Pinpoint
Properties
,
whose
eight
agents
serve
the
North
Carolina
communities
of
Wilmington,
Leland,
Hampstead,
Surf
City,
Topsail,
Oak
Island
and
Ocean
Isle
Beach.

Also
joining
are
the
15
agents
at
Hampton
Roads,
Virginia-based

MK
&
Associates
,
led
by
Micah
and
Kelly
Laurendeau;

Crescas
Real
Estate
,
whose
17
agents
serve
the
Norfolk
and
Virginia
Beach
areas
of
Virginia,
as
well
as
the
Outer
Banks
region
of
North
Carolina;
and

Bureau
Real
Estate
,
a
two-person
team
founded
by
Alexine
McTeer
and
Robbie
Kamaleddine
that
is
based
in
Edmonton,
Alberta.

Additionally,
Real’s
military
division
was
bolstered
by
the
addition
of
the
Amy
Howell-led,
eight-agent
team
of

O.N.E.
Florida
Group
.
The
team
recorded
a
sales
volume
of
$30
million
in
2023
and
will
represent
the
firm’s
military
division
in
northeast
Florida.

The
Josh
Rogers-led
14
agents
at


F3
(Faith,
Family
and
Freedom)
Home
Team
,
based
in
the
Jacksonville/St.
Augustine
market,
also
joined,
bringing
with
it
an
impressive
$110
million
in
sales
volume
in
2023.
And
the
eight-agent,
Jersey
Shore-
and
Miami-based

Nussbaum
Team

bring
a
2023
sales
volume
of
$101
million
with
it
to
Real.

Real
now
has
more
than
16,000
agents,
and
its
agent
counts
in

California
,

Texas

and

Virginia

have
more
than
doubled
over
the
past
year.

Despite
its
explosive
growth
and
financial
improvement,
like
many
other
brokerages,
it
remained
in
the
red
in
2023.
Real
posted
a
net
loss
of
$27.2
million
on
revenue
of
$689.1
million.
Its
net
margin
was
-4%,
largely
because
it
pays
such
a
large
amount
of
revenue
in
the
form
of
stock-based
compensation.

 

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